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THREADS USERS CAN'T BLOCK META'S NEW AI CHATBOT

AI DESK1 MIN READ
TUE, MAY 12, 2026

■ AI-SUMMARIZED FROM 2 SOURCES ▸ TIMELINE

Meta launched an AI assistant on Threads that users can tag for answers, but the platform won't allow blocking the bot—sparking backlash that made it a top trending topic.

Meta introduced a new feature on Threads Tuesday that lets users tag a Meta AI account to get answers to questions or provide conversation context. The feature mirrors similar functionality on X with xAI's Grok. Threads users discovered the AI account cannot be blocked, generating swift criticism across the platform. The inability to filter out the bot has become a prominent point of contention. Meta, which has significantly increased its AI investments, did not immediately address user requests for blocking functionality. The company is currently testing the feature as it expands its AI presence across its social platforms. The development highlights growing tension between platform-provided AI tools and user control over their feeds and interactions.

■ SOURCES

EngadgetThe Verge

■ SUMMARY WRITTEN BY AI FROM THE LINKS ABOVE

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