DJI LAUNCHES OSMO 4P CAMERA, BUT US BAN BLOCKS SALES

The Osmo 4P represents DJI's latest push into the camera hardware space, featuring mechanical stabilization technology designed for content creators. The device will roll out internationally, marking DJI's continued product development momentum outside the United States. The launch underscores the widening gap between DJI's global operations and its US presence. A federal ban imposed last year effectively prevents the company from selling new products in America, though existing devices remain in use. DJI has maintained operations in other markets, releasing new hardware and software updates despite the US restrictions. The Osmo 4P's international debut signals the company's strategy to prioritize regions where it faces no regulatory barriers. The ban stems from national security concerns raised by US policymakers regarding DJI's data practices and Chinese ownership. DJI has contested the restrictions, but efforts to reverse the decision have gained little traction.