APPLE IPHONE DUO TO HIT 6M UNITS IN 2026

Counterpoint Research released the sales projection for Apple's foldable smartphone, signaling early expectations for the device's market performance. The 6 million unit estimate provides initial insight into demand for Apple's entry into the foldable phone segment, a category currently dominated by Samsung and other manufacturers. The iPhone Duo launch represents Apple's strategic move to capture market share in the growing foldable sector. Industry analysts have monitored this category closely as manufacturers refine durability and design. Apple's entry is expected to influence consumer adoption rates and competitor strategies. The projection assumes successful product reception and manufacturing capacity to meet demand. Actual sales figures will depend on device pricing, availability, and consumer reception upon launch. Counterpoint's estimate provides a baseline for tracking the foldable phone market's expansion and Apple's position within it.