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X FIXES ALGORITHM BUG THAT TURNED PLATFORM INTO 'BATTLEGROUND'

INDUSTRY DESK1 MIN READ
TUE, JUL 14, 2026

■ AI-SUMMARIZED FROM 1 SOURCE ▸ TIMELINE

X's product head Nikita Bier acknowledged Monday that a broken algorithm stripped visibility from posts shared among mutual followers, making the platform feel combative. The company says it's implementing a fix to boost content distribution among connected users.

X's algorithm was missing critical data needed to surface posts from people users follow back, Bier explained. The oversight shifted visibility toward random arguments rather than community-focused content. The fix aims to "boost visibility of your posts to your mutuals," restoring a more localized feed experience. Bier did not specify how the data gap occurred or when it was introduced. The admission follows a separate announcement last week where Bier said users posting original content will "climb faster" in feeds—another algorithmic adjustment addressing platform complaints. X has faced sustained criticism since Elon Musk's takeover about algorithmic changes that prioritize engagement metrics over user experience, often amplifying divisive content. The platform has gradually rolled out various tweaks to its recommendation system, though the scope and effectiveness of these changes remain unclear.

■ SOURCES

The Verge

■ SUMMARY WRITTEN BY AI FROM THE LINKS ABOVE

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