PEACOCK RAISES PRICES ACROSS ALL STREAMING PLANS

The streaming service's cheapest option, the ad-supported Select plan, will cost $1 more per month starting immediately. This marks the first broad price adjustment across Peacock's subscription tiers in recent months. Peacock, NBCUniversal's streaming platform, joins competitors in raising fees. The service offers multiple tiers ranging from ad-supported to ad-free options, with varying content libraries. The increase comes as streaming platforms balance subscriber growth with profitability pressures. Peacock has expanded its content library and sports offerings, including Premier League soccer and WWE content, since its 2020 launch. Existing subscribers will see the price increase applied to their next billing cycle. The company has not announced price changes for its premium ad-free tiers, though industry observers expect broader adjustments may follow.