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[AI]■ STORY TIMELINE

MCCONAUGHEY TRADEMARKS HIS VOICE, IMAGE TO BLOCK AI

Matthew McConaughey has secured trademarks covering his persona, video clips, and audio recordings as a legal shield against unauthorized AI use. The strategy represents a novel approach to protecting celebrity likenesses in an era of deepfakes and generative AI.

2 SOURCESFIRST SEEN MAY 15, 01:05 PM► READ THE ARTICLE
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Todd Spangler / Variety: A look at Matthew McConaughey's novel legal strategy to fight unauthorized AI use of his image,…

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Todd Spangler / Variety: Amazon's Alexa+ now produces AI-generated “podcasts” on various topics in the US, featuring cha…