HUAWEI LAUNCHES WIDE FOLDABLE BEFORE APPLE, SAMSUNG
INDUSTRY DESKMON, APR 13, 2026
■ AI-SUMMARIZED FROM 1 SOURCE BELOW
Huawei has revealed the Pura X Max, a wide-aspect foldable phone launching in China next week. The design mirrors long-rumored specifications for Apple and Samsung's own foldable projects.
The Pura X Max features a passport-like form factor optimized for horizontal viewing. Its wide aspect ratio should provide better performance for video consumption compared to existing foldables.
Apple and Samsung have faced persistent rumors about wide-format foldable devices, but neither company has announced a release date. Huawei's move to launch first gives the Chinese manufacturer a head start in this emerging smartphone segment.
The Pura X Max launches in China next week. Specifications and pricing details remain limited, though the wide design represents a notable departure from vertical foldables currently dominating the market.
Huawei's foldable push comes as the company continues expanding its hardware portfolio amid ongoing international restrictions on its operations.