BMW iX3 UNDERCUTS GAS X3 BY $5,000

The iX3 arrives in the US market with pricing that favors electric over internal combustion. The base model costs $62,850 including shipping, compared to $67,850 for the equivalent gas variant. Customers can begin configuring vehicles immediately through BMW's website, with deliveries expected to commence in September. The iX3 marks the first production vehicle built on BMW's Neue Klasse platform, the automaker's next-generation EV architecture designed to reduce costs and improve efficiency. The platform underpins BMW's broader shift toward electrification across its lineup. The pricing move reflects intensifying competition in the premium electric SUV segment, where automakers are increasingly leveraging manufacturing efficiencies to offset EV production costs and accelerate adoption.