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[BIG TECH]■ STORY TIMELINE

APPLE SIGNALS PRICE HIKES DUE TO RAM COSTS

Apple CEO Tim Cook told The Wall Street Journal that rising memory expenses have become "unsustainable," signaling the company will raise prices on products. Cook said Apple has been absorbing cost increases but can no longer shield customers from the impact.

2 SOURCESFIRST SEEN JUN 17, 09:42 PM► READ THE ARTICLE
The Verge+0m

Apple is planning to raise prices in response to the ongoing memory shortage. In an interview with The Wall Street Journ…