[AI]■ STORY TIMELINE
AI TRAFFIC TO US RETAILERS SURGES 393% IN Q1
Artificial intelligence-driven traffic to U.S. retail websites skyrocketed 393% in the first quarter, with AI shoppers converting at higher rates and generating more revenue than traditional visitors, according to Adobe's latest data.
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Adobe says AI traffic to U.S. retail sites also jumped 269% in March, with visitors converting better and generating mor…